Extern

All Road Users2017

26 Oct

Written By Lynne Dickens

Impulse control and road safety - an educational intervention

Amount awarded

£100,000

Completed

2020

Making roads safer for…

All road users

Project summary

This project aimed to add to the road safety profession’s understanding of impulsivity, its role in safe road user behaviour and possible counter-measures.

It researched, developed, delivered and evaluated a classroom-based educational intervention for 15-24 year-olds with the following learning aims: to improve the participant’s abilities to make safe road safety related decisions through the development of the self–regulatory skills related to impulsiveness.

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Northern Ireland

Lynne Dickens

Spot On Creative is a Northants-based creative team who have the hard-earned skills, expertise and industry knowledge that only come from having worked for years in advertising. It’s all managed by Lynne Dickens who has over 20 years’ experience in marketing communications, and ten years in website design and build, and creative team project management.

Lynne is also a qualified art historian and has some expertise in curating fine art exhibitions and producing all of the catalogues, posters and supporting material to create a successful event.

All the guys in our team have worked for one-man bands, SMEs and large blue-chip multinationals in just about every sector, field and industry. We can come up with great ideas, superb design and copy, and exceptional photography for anything from websites to email campaigns, branding to brochures – and everything in between.

And the beauty of Spot On Creative is that we’re big in creativity, experience and knowledge, but small in overheads and invoices. So we’re a much more sensible and affordable option for you than a larger advertising agency or marketing company.