Survey response by theme

Between September and November 2018, we carried out an online consultation to find out what our stakeholders thought about the importance levels of a number of themes that had been identified as potential gaps by our Road Safety Initiatives Committee.

Finger pointing at smiley green traffic light symbol

The idea behind carrying out this consultation was to get others’ input to where the Road Safety Trust should prioritise its funding through its grant-giving activities. The Road Safety Trust is in the process of setting its new strategic direction for the next 5-10 years and the outcome of this online consultation has served to inform and influence that strategy, so we would like to thank everyone who took part in it.

164 people participated in the online consultation altogether, most of whom were representing their organisation. This number included 31 Local Authorities, 25 Police Forces, 9 Fire and Rescue Services, 9 of our grantees, 5 PCCs and 5 Safer Road Partnerships around the UK, in addition to many individuals or organisations working in the field of road safety without falling into one of the above categories.

Participants were asked to rate by importance 12 themes considered to be gaps in research, work or knowledge. The results of the consultation are below.

1


Development of a cycle helmet safety rating

2


How can the Safe System approach be best integrated into the mainstream of road safety activity including highway engineering, road assessment and planning management
 

3


Evidence base for effective national work-related safety

4


Future-proofing, preparing for and adapting to new technologies and skills
 

5


Consideration of regulation frameworks for Fitness to Drive health issues - present and recommended

6


Prevention and mitigation of death and serious injuries in road crashes
 

7


Using a socio-legal framework in enforcement

8


Evaluation of national road safety interventions
 

9


National review of urban design standards with pedestrians in mind, extending Road Assessment Programmes (RAP) to pedestrians and aligning with Safe System principles

10


Extending and deepening knowledge for an improved evidence base in Fitness to Drive health issues, especially re impacts of ageing
 

11


Innovative traffic calming and provision for pedestrians and cyclists

12


How can technology best be used to reduce criminality and unsafe driving, distraction offences, and support compliance with safe practices?

12 February 2019

 
Lynne Dickens

Spot On Creative is a Northants-based creative team who have the hard-earned skills, expertise and industry knowledge that only come from having worked for years in advertising. It’s all managed by Lynne Dickens who has over 20 years’ experience in marketing communications, and ten years in website design and build, and creative team project management.

Lynne is also a qualified art historian and has some expertise in curating fine art exhibitions and producing all of the catalogues, posters and supporting material to create a successful event.

All the guys in our team have worked for one-man bands, SMEs and large blue-chip multinationals in just about every sector, field and industry. We can come up with great ideas, superb design and copy, and exceptional photography for anything from websites to email campaigns, branding to brochures – and everything in between.

And the beauty of Spot On Creative is that we’re big in creativity, experience and knowledge, but small in overheads and invoices. So we’re a much more sensible and affordable option for you than a larger advertising agency or marketing company.

www.spot-on-creative.co.uk
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Priority funding themes for 2019 and 2020 announced

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The Road Safety Trust showcase event