Designability

FLOURISH - design requirements to enable use of connected autonomous vehicles (CAVs) by older people with a disability


Amount awarded

£61,677.93 + £1,500 Impact Funding

Completed

2020

Making roads safer for…

All road users


Connected Autonomous Vehicle (CAV) image courtesy of Designability

Connected Autonomous Vehicle (CAV) image courtesy of Designability

Project summary

Funding of £61,677.93 was awarded to Designability, working with a number of partners including Age UK, towards the ‘FLOURISH’ project.

Designability logo

The project looked at design issues of Connected Autonomous Vehicles (CAVs) and how technology can be developed to benefit people with a range of age related impairments. CAVs offer the potential for older people with an age-related disability to continue to be mobile whilst reducing the risks caused by people who should not be driving, benefitting all road users.

The RST contribution to the multi-sector FLOURISH project resulted in a report on engagement with the public on use of CAVs and the needs of users with specific impairments. It also resulted in requirements for a human-machine interface for CAVs (the technology that connects drivers to the vehicle) from results of trials using a simulator and on the road.

Lynne Dickens

Spot On Creative is a Northants-based creative team who have the hard-earned skills, expertise and industry knowledge that only come from having worked for years in advertising. It’s all managed by Lynne Dickens who has over 20 years’ experience in marketing communications, and ten years in website design and build, and creative team project management.

Lynne is also a qualified art historian and has some expertise in curating fine art exhibitions and producing all of the catalogues, posters and supporting material to create a successful event.

All the guys in our team have worked for one-man bands, SMEs and large blue-chip multinationals in just about every sector, field and industry. We can come up with great ideas, superb design and copy, and exceptional photography for anything from websites to email campaigns, branding to brochures – and everything in between.

And the beauty of Spot On Creative is that we’re big in creativity, experience and knowledge, but small in overheads and invoices. So we’re a much more sensible and affordable option for you than a larger advertising agency or marketing company.

www.spot-on-creative.co.uk
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