PACTS (Parliamentary Advisory Council for Transport Safety)

Drivers2016

11 Jan

Written By Lynne Dickens

Reducing suicides on the UK roads, providing a baseline

Amount awarded

£15,500 + £7,300 Impact Funding

Completed

2019

Making roads safer for…

Drivers

Young person in dark clothing standing in the road in front of an oncoming car at night

Outputs

Raised awareness of roads related suicide and sought influence through changes to recording, reporting and management.

Outcomes

Agreement from the Department for Transport (DfT) to retain road suicide records to allow for basic analysis;
A pending review as to whether to include suicide/suspected suicide in STATS19 (or its replacement);
Worked with Highways England on their Suicide Prevention Toolkit and Strategy;
Engagement with The Road Haulage Association (RHA) on what the RHA might do to progress the issue within their sector;
Letter to the (then) Minister for Transport Jesse Norman MP, Parliamentary Under Secretary of State for Transport, seeking clarification of ministerial responsibility for road-related suicides.

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Lynne Dickens

Spot On Creative is a Northants-based creative team who have the hard-earned skills, expertise and industry knowledge that only come from having worked for years in advertising. It’s all managed by Lynne Dickens who has over 20 years’ experience in marketing communications, and ten years in website design and build, and creative team project management.

Lynne is also a qualified art historian and has some expertise in curating fine art exhibitions and producing all of the catalogues, posters and supporting material to create a successful event.

All the guys in our team have worked for one-man bands, SMEs and large blue-chip multinationals in just about every sector, field and industry. We can come up with great ideas, superb design and copy, and exceptional photography for anything from websites to email campaigns, branding to brochures – and everything in between.

And the beauty of Spot On Creative is that we’re big in creativity, experience and knowledge, but small in overheads and invoices. So we’re a much more sensible and affordable option for you than a larger advertising agency or marketing company.